{"title":"Rolex","description":"Rolex is arguably the most recognized name in watchmaking, a brand that has spent over a century defining what a luxury timepiece can be. Founded in London in 1905 by Hans Wilsdorf and later relocated to Geneva, Rolex pioneered the waterproof wristwatch with the Oyster case in 1926 and the self-winding Perpetual rotor in 1931, breakthroughs that remain the backbone of nearly every sport and dress watch in the modern lineup. From the tool-watch legacy of the Submariner and Explorer to the prestige of the Day-Date and the motorsport heritage of the Daytona, Rolex produces a remarkably diverse catalog, yet every reference shares a commitment to precision, durability, and instantly legible design. Pre-owned Rolex watches have long outperformed many asset classes, driven by constrained supply, global demand, and the brand's refusal to compromise on materials or movement quality. Whether you are seeking a vintage crown from the 1960s or a current-generation reference still in its plastic, DeMesy \u0026amp; Co. has served Dallas collectors and buyers worldwide since 1987, with every timepiece thoroughly authenticated before it changes hands.","products":[{"product_id":"rolex-ladies-president-watch-6917","title":"Rolex President 18K Yellow Gold Blue Dial Watch 6917","description":"\u003cp\u003eRolex Ladies 18k Yellow Gold Watch  6917 - Automatic winding. 18k yellow gold case with fluted bezel  (26mm diameter). Blue dial. 18k yellow gold president  bracelet. 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Pre-owned with DeMesy box\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":43084394954794,"sku":"62302","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/0444\/0362\/files\/68274jb.jpg?v=1754421653"},{"product_id":"rolex-day-date-ii-president-18k-yellow-gold-men-s-41mm-watch-218238-9089","title":"Rolex Day-Date II President 18K Yellow Gold White Dial Watch 218238","description":"\u003cp\u003eRolex Day-Date II 41mm 18k Yellow Gold Men's President Watch 218238 - Automatic winding, 31 jewels, sapphire crystal, with day and date. 18k yellow gold case with fluted bezel (41mm diameter). White dial with raised roman numerals. 18k yellow gold President bracelet. Pre-owned with Rolex box and card. 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Pre-owned with Rolex box and book.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":43084395249706,"sku":"64053","price":29900.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/0444\/0362\/files\/64053_1__1.jpg?v=1754421659"},{"product_id":"rolex-air-king-stainless-steel-men-s-watch-smooth-bezel-114200","title":"Rolex Air-King Stainless Steel White Dial Watch 114200","description":"\u003cp\u003eRolex Air-King, 114200, Men's automatic winding wristwatch. Stainless steel case with smooth bezel (34mm diameter). White dial with black Roman numerals.  Stainless steel Oyster bracelet. 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Stainless steel Jubilee bracelet. pre-owned with Rolex Box.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":43311044362282,"sku":"62389","price":7950.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/0444\/0362\/files\/62389_1.jpg?v=1755018001"},{"product_id":"rare-vintage-gilt-dial-rolex-datejust-steel-automatic-winding-men-s-watch-1603","title":"Rolex Datejust Stainless Steel Silver Dial Watch 1603","description":"\u003cp\u003eRolex Datejust Men's Steel Watch 1603 - Automatic winding. Stainless steel case with engine turned bezel (36mm diameter). Silver dial with stick hour markers.  leather strap with tang buckle . 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Pre-owned with Rolex box.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":43311050948650,"sku":"45353","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/0444\/0362\/files\/diamond_champs.jpg?v=1755018093"},{"product_id":"white-gold-rolex-daytona-men-s-sport-watch-with-meteorite-dial-116509","title":"Rolex Daytona 18K White Gold Mother of Pearl Dial Watch 116509","description":"\u003cp\u003eRolex Daytona, Model 116509 - Men's 18k white gold automatic-winding chronograph wristwatch with tachymeter bezel (40mm diameter). Sapphire crystal. Mother of Pearl dial with raised Roman numeral markers. 18k white gold bracelet with adjustable deployant buckle. 31 jewel superlative officially certified chronometer movement. 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Pre-owned with Rolex box and books\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":43311051800618,"sku":"60853","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/0444\/0362\/files\/61484.jpg?v=1755018113"},{"product_id":"men-s-rolex-zenith-cosmograph-daytona-watch-16520-white-dial","title":"Rolex Cosmograph Daytona Stainless Steel White Dial Watch 16520","description":"\u003cp\u003eRolex Zenith Daytona Steel Men's Watch 16520 - Men's automatic  winding chronograph wristwatch Stainless steel case (40mm diameter) with tachymeter bezel. Sapphire crystal.  White dial with luminous hour markers. Stainless steel Oyster bracelet with flip-lock clasp. Pre-owned with Rolex box \u0026amp; papers. W series\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":43311051833386,"sku":"61184","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/0444\/0362\/files\/61184_1_hq6zyretzdm48pco.jpg?v=1755018115"},{"product_id":"rolex-men-s-sea-dweller-deep-sea-men-s-watch-116660-12455","title":"Rolex Sea-Dweller Deepsea Stainless Steel Black Dial Watch 116660","description":"\u003cp\u003eRolex Men's Sea Dweller Deep Sea PVD Coated Watch 116660 - Automatic winding, Quickset, domed sapphire crystal. Sea Dweller Deep Sea. Stainless steel PVD coated case with ceramic bezel and helium escape valve (44 mm). Black dial with luminous markers; date at 3 o'clock. Stainless steel PVD coated Oyster bracelet with flip-lock clasp. Pre-owned with Rolex box and card. 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Pre-owned with Rolex box and papers.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":43311051997226,"sku":"63502","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/0444\/0362\/files\/95953.jpg?v=1755018122"},{"product_id":"rolex-air-king-stainless-steel-men-s-watch-114210","title":"Rolex Air-King Stainless Steel Blue Dial Watch 114200","description":"\u003cp\u003eRolex Air-King Men's Stainless Steel Watch  114200 - Automatic winding, 31 jewels, no-date, sapphire crystal. Stainless steel case with stainless steel smooth bezel (34mm diameter). Blue dial with concentric circle and orange Arabic numerals. Stainless steel Oyster bracelet. Pre-owned with custom box.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":43311052029994,"sku":"62697","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/0444\/0362\/files\/61518_1.jpg?v=1755018124"},{"product_id":"rolex-cosmograph-daytona-paul-newman-dial-men-s-watch-116518","title":"Rolex Cosmograph Daytona 18K Yellow Gold Paul Newman Dial Watch 116518","description":"\u003cp\u003eRolex Cosmograph Daytona with Paul Newman dial, Model 116518 - Men's automatic-winding chronograph wristwatch. 18k yellow gold case with tachymeter bezel (40mm diameter). Sapphire crystal. Paul Newman black dial with champagne subdials and luminous style markers. Strap band with 18k yellow gold Rolex deployant clasp. Pre-owned with box, books and papers. 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